A post for the boys now - my apologies for neglecting you somewhat recently...
One of my all time favourite fragrance brands, Penhaligon's has released their first ever comprehensive grooming line, Bayolea, to fulfil the everyday needs of the modern gentleman. Created to ensure every aspect of the grooming routine has been catered for, nourishing skincare will be available alongside classic shaving and grooming products. It marks the brand’s first ever launch in the world of skincare; products including a facial wash, soothing gel and cleansing mask will compliment traditional shaving soaps, creams and balms to ensure the skin is soothed and replenished and smelling incredible.
Matthew Huband, Penhaligon's Head of Global Marketing said, "I'm thrilled that we're releasing this range, responding to our customers and applying a spritz of Penhaligon's elegance to a modern grooming range. The fragrance is wonderfully fresh and masculine and I can't wait to see it on the shelf (as well as in my bathroom!)."
The entire grooming range is scented with the zesty and invigorating aroma of Bayolea, reformulation of a classic fragrance from the Penhaligon's archive. Bayolea opens with refreshing mandarin, and lemongrass, giving way to an invigorating and warming heart of cardamom, black pepper and lavender, and resting on a resolutely masculine base of cedar, sandalwood, musk and moss.
Available now from all Penhaligon's boutiques and online at www.penhaligons.com, the range is also complemented by a beautiful new animated film by creative collective Just So, revealing the mysterious alternative story of the fragrance’s creation. Watch the stop motion wonder online now at: youtu.be/1xDu0jBkEZw
Love Laurel x
