Cadbury turns top of The Shard into spider's web

October 2014: Thrill seekers take note; Halloween is being taken to new heights with a spooky sight set to creep out the Capital. Cadbury, the Nation’s favourite chocolate*, has partnered with one of London’s most iconic buildings and will be creating a giant web to position at The View from The Shard.

For one week only, the giant Cadbury purple spider’s web will cover an entire face of the 72nd floor of The View from the Shard** to give a burst of unexpected joy to visitors.

Promising to be an unforgettable viewing experience, The View from The Shard is the only place where you can see all of London, all at once at the top of Western Europe’s tallest building.

Ready for your viewing pleasure from October 24th, the web will stand 800ft above the ground, framing 1,000 years of historical buildings and stunning views with a Halloween twist. The web may look good enough to eat, but approach with caution because entwined throughout are delicious Halloween treats from Cadbury.

To sweeten the deal further, throughout half term kids can enjoy The View from The Shard absolutely free with no entrance fees,*** making it the perfect activity for all the family. Make sure you take full advantage by popping down on the day of Halloween to bag yourself a scary Cadbury treat.