Westfield Light Switch On featuring RITA ORA

Rita Ora will switch-on the Christmas Lights on Monday 3rd November, 2014 at Westfield London, W12.

Introduced by BBC Radio 1 Breakfast Presenter and friend, Nick Grimshaw, the 23-year-old singer will appear on-stage at The Atrium. Rita will countdown alongside an expected 10,000 fans to then switch-on the centre’s show-stopping Christmas lights. After an amazing display of pyrotechnics, snow and lasers Rita Ora will perform three of her hit singles, including smash hit How We Do live in-centre.

Myf Ryan, Westfield’s Marketing Director, UK & Europe said: “The Westfield London Christmas lights switch-on is one of the highlights of the festive calendar and marks the launch of our Christmas schedule. We are delighted to have Rita Ora mark this occasion for us. Not only is Rita a global fashion icon, she’s also an incredible musical talent and is bound to put on a memorable show for our visitors.”

Rita’s debut studio album Ora (2012) went to number one in the UK and produced the number-one singles R.I.P and How We Do (Party). Rita became the artist with the most number one singles on the UK Singles Chart in 2012 with three consecutive singles reaching the top position. In 2014 she also became the second British female solo artist to ever score four UK number ones.

But Rita’s accolades don’t stop in the studio; with the singer seen walking in the Moschino AW14 show, closing the DKNY show in February this year, and launching a collaboration with Adidas – Rita has cemented herself as an influencer in both the music and fashion scene.

The Atrium at Westfield London has established itself as a high-profile destination for celebrity events and performances and has previously played host to A-list names for Christmas lights switch-on events since opening in 2008, including Mariah Carey (2009), Rihanna (2010), Justin Bieber (2011), and Taylor Swift and Rihanna (2012).