Transport Yourself To New York This Summer With An Exclusive Virtual Reality Experience

The SUBWAY® brand invites you to transport yourself to New York this summer to celebrate the launch of their latest Sub, the Beef Pastrami Melt. For one day only, they’re giving you the chance to submerse yourself in New York with an experience that will delight all of your senses.

Come down to Southbank this Thursday 3rd September for an exclusive journey through bustling New York City with the help of innovative technology, Oculus Rift. Using state of the art displays and optics designed specifically for virtual reality, we invite you to step into our NY cab whilst we debut our ‘360 through NYC’ film via Oculus Rift, and give you a taste of our new Sub. The new Beef Pastrami Melt features tender Beef Pastrami, American mustard, pickles and melted cheese for the ultimate New York bite.

Head over to Southbank to be a part of this exciting experience.