Becoming a thought leader - Breakfast Meeting

Thought leadership is becoming a hot topic in the marketing industry. In the B2B environment, traditional marketing formats are proving ineffective and a waste of time and resources.

But thought leadership has a strong place in these markets, positioning oneself as a thought leader helps position organisations as providers of higher quality goods and services. But it is not easy to achieve. Good planning and attention to detail can help deliver high quality content that will allow you to stand out from the crowd.

At this breakfast, we will be discussing:
- Why become a thought leader
- What are the differences between brand leaders and thought leaders?
- How can you create content that sets your organisation apart?
- How can you share your content most effectively?
- Is it possible to measure ROI?

This event is designed exclusively for CEOs, COOs, MDs, CKOs, CMOs, Marketing directors, Internal Comms professionals, PR, Sales Directors and Customer Experience directors from medium and large enterprises.