IKEA Wembley invites local children to draw their dream toy

To celebrate this year’s Soft Toy campaign IKEA Wembley is encouraging local children to come in store from November 12th to December 3rd and get creative! Children’s imaginations can run wild as they enter a competition to draw their dream toy using characters from this year’s IKEA soft toy range as inspiration. All entries will be entered into a draw with the most imaginative artist winning a £500 IKEA voucher for their school.

During the annual Soft Toy campaign, for every soft toy and children’s book purchased in stores before 23rd December, the IKEA Foundation donates 1 Euro to UNICEF and Save The Children to support children’s education programs throughout the world.

Head in store for your chance to win a £500 IKEA voucher for their school and get your children's creative juices flowing!