Say Hello Happy to your new foundation

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Posted by Laurel on Monday 17th of June 2019

Benefit can do no wrong in my eyes, and this week they are celebrating the launch of their new Hello Happy Brightening Foundation & Velvet Powder with a pretty darn exciting pop up in Shoreditch.

Say hello to happy with an interactive, immersive Benefit supermarket; oh yes, your makeup dreams have come true.

Boasting a hydration room, a bene-bathroom in which to beautify yourself, a shimmering, shining, mirror ball world for the perfect selfie opp and the world's first Benefit supermarket, it will be open on Friday and Saturday for you to experience the dynamic new duo.

The Flawless Brightening Foundation (£26) is a 12 hour long-wear formula featuring photochromic pigments which adapt to brighten skin in any light, along with flower acids to boost radiance and hyaluronic acid to keep skin hydrated.

Its partner in crime - the Velvet Powder (£26) - is a breathable, velvety-smooth powder foundation, with a natural matte finish and dual coverage application via brush or sponge.

You can get your paws on both at this weekend's pop up, at 31 New Inn Yard, EC2A 3EY, near Shoreditch High Street station.


Read my previous post:
See in the summer at Sky Garden

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Your one stop for all things fashion and beauty in London. The latest trends, the latest retail openings, celebrity fashion faux pas and more.

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