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At All In London we don't want business owners to feel helpless about negative reviews but at the same time we don't want to delete genuine comments from customers. In our experience the best way to ensure that the business's reputation is maintained is to openly respond to negative reviews, this can turn the situation around in your favour and show other users that you're not unreasonable and are dealing with it professionally.

Here is an example of a business that has replied to a user comment: response example. In this example the business manager shows a professional and rational approach that would only serve to give new customers more confidence in the business.



The review

The review in question

Walked past this shop on the way to other "known" places and wow what a find!! Can't speak highly enough of it. Walked in, found the sofa i've always wanted and as they make it by hand in the UK (added bonus) i could have it made to my size specifications. Sat with a very helpful guy and chose the colour, type of material and filling, gave a deposit and bang on our chosen date of delivery, 2 nice guys turned up, fitted it together in our house (none of that oh your doors too thin nonsense!) and we've been enjoying it ever since. thanks so much & everyone, forget other places, this is it

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