London fashion label for kids with attitude! A favourite of celebs, visit our shop in Brick Lane or hop over to ohbabylondon.com for the best in children's fashion.
We are an independent baby clothing brand based in London, and sold all across the world from Europe to New York to Tokyo. All of our designs are 100% original, created in our Brick Lane studio by people who love what they do. Our clothing is inspired by the wonder and curiosity of those who will wear it and by East London street style. We're also trying our hardest to be ethical throughout out entire process, from our fabric all the way through to our distribution.