All September heralds Jack Daniel's month at JW Steakhouse

In celebration of its on-going relationship with Jack Daniel’s and to honour the birthday month of founder Mr Jack Newton Daniel, JW Steakhouse and The Bourbon Bar have declared September ‘Jack Daniel’s Month’.

Demand for JW Steakhouse’s very own Jack Daniel’s Single Barrel has soared since its launch in spring, and during September, connoisseurs can sample a selection of playful cocktails and indulge in brand new dishes on the JW Steakhouse menu - all inspired by Jack Daniel’s.

What’s more, if your name is Jack or Daniel…you can enjoy a complimentary cocktail!

In an additional coup, JW Steakhouse is the only bar in London to be given a limited edition bottle of Jack Daniel’s Double Gold Medal. Produced in commemoration of Jack Daniel’s triumphant double gold medal win in London in 1914 and 1915, this unique bottle is usually available exclusively via Duty Free between UK and US routes.

The Cocktails
Four new and creative Jack Daniel’s cocktails have been crafted, including Candied Bacon, Smoking Cloud and Anglo Saxon Bloody Mary, all of which use the bar’s homemade bacon-infused whiskey.

The bacon infusion is the collaborative effort of JW Steakhouse head chef Paul Hallett and Bourbon Bar’s mixologists. Premium JW Steakhouse smoky bacon is cooked and the fat reserved. Hot bacon fat is then added to a jar of Jack Daniel’s whiskey, sealed, and once at room temperature, placed in the freezer for 24 hours. Whilst the fat solidifies, the whiskey remains in liquid form and after straining, leaves a unique and delicious bacon infused flavour.

For the sweet tooth, the Sweet Tennessee joins the cocktail menu, using the recently unveiled Jack Daniel’s Tennessee Honey. As the brand’s first flavoured variation, Jack Daniel’s Honey only reached the UK three months ago following a successful US launch.

Sweet Tennessee also takes inspiration from JW Steakhouse’s signature and much loved cheesecake. Cocktail lovers can enjoy the unique flavours of the very same biscuit base with each sip.

The Food
It’s not only the cocktail menu that will enjoy the sweet flavours of Jack Daniel’s Honey. Thanks to Hallett, JW Steakhouse guests can enjoy Flat Iron Steak with Jack Daniel’s Honey Roasted Vegetables and Apple Pancakes with Jack Daniel’s Honey Syrup for dessert,

Since opening in May 2010, JW Steakhouse at Grosvenor House, A JW Marriott Hotel in Mayfair has firmly established itself as the leading American steakhouse in London and continues to offer its guests unique and enjoyable tasting experiences whilst heralding its trans-Atlantic heritage. The Bourbon Bar at JW Steakhouse has an extensive array of single barrels and small batch bourbons, offered in innovative tasting flights, to complement the restaurant’s menu.