The Hayward Gallery was built and later opened in 1968 solely for the purpose of displaying Modern Art. The Gallery is an exceptional example of 'brutalist' architecture, designed by Geoffrey Horsefall. The characteristic neon tower on the top of the building was designed by Philip Vaughn and Roger Dainton and has become a recognizable sight in London’s skyline, the blue, green, red, magenta and yellow neon strips are controlled by the strength and direction of the wind.
The Hayward Gallery was opened by Queen Elizabeth II in 1968 and named after Sir Isaac Hayward, the former leader of the London County Council.
The Hayward Gallery targets four main areas: single artists such as Salvador Dali, Renoir, Francis Bacon, Bruce Nauman and more; historical themes and artistic movements such as the Inner Eye and Europe under the Dictators; cultural art including the art of Mexico and of the Aborigines; and contemporary art through an exploration of current artistic movements and themes. The Hayward Gallery also takes art to the rest of Britain with regular tours and exhibitions.
Within the gallery there is a café and the Hayward shop which sells a variety of books and merchandise. London is a fine source of innovative art galleries and museums with the Hayward standing as a challenging and modern example which can serve to really reward the unbiased visitor.