This restaurant styled like a dive bar started life as a food truck on Old Spitafields Market, before opening in this somewhat forgotten part of Fitzrovia near the BT Tower. As well as offering a variety of Philly cheesesteaks - a type of sandwich filled with thinly sliced steak and heaps of cheese - there is a sports bar downstairs playing American football and basketball games.
The formula has proven successful as since opening the original venue they've expanded with branches in Waterloo and Westfield Stratford.