British Style arrives on Sloane Street for Christmas shopping

One of the world's most luxurious streets, Sloane Street will be lined with traditionally dressed, multi-lingual butlers to assist shoppers with their every need to offer a five star shopping service to all.

The butlers will be fluent in a range of languages including Russian, Arabic, Mandarin and Portuguese. On hand to open car doors, carry shopping bags, provide directions and offer information about Sloane Street’s luxury retailers, the butlers will provide a concierge service per excellence to match the exceptional retail offerings of the street.