Neuroscience - Why People Buy

As part of Museums at Night, join us for a fascinating talk, and networking event with Nikki Westoby Director of Neuroscience at Nielsen Consumer Neuroscience, as she introduces us to the way brands use techniques to hone their products. Through live demonstrations, discover the background into how the conscious and subconscious brain works and see the results live in front of you on screen.

Cash bar opens from 6:15pm, plus have the opportunity to network informally with other professionals from the industry.

Our outstanding collection of Brands, Packaging and Advertising makes this the perfect venue for this event, and you will also receive a complimentary ticket to come back and see our ever growing collection. Complimentary ticket includes entry to our Time Tunnel and Brand Hall, plus entry to our temporary Jigsaw exhibition and specially commissioned film '10 from 50' as part of Women in Advertising.