Google Analytics Course

Data from Google Analytics can tell you what works on your site and what doesn’t. It can reveal which content is most popular and which needs to be changed. It shows you where potential clients come from and how they reach your site. In addition it gives you vital information about your visitors’ profile and how they spend their time once they get to you.

This course is both for people who are new to using the Google Analytics platform and also for those who are familiar with it and want to discover it's more advanced functions.