This Mother’s Day, Save the Children and GSK are launching an unmissable, multi-sensory exhibition which will allow visitors to follow the course of five women across the globe, as they navigate the final stages of pregnancy, experience labour and give birth to new life. This interactive experience, curated by award winning creative collective agency, Anagram, will be open for one week only.
World famous photographers Carlota Guerrero, Bieke Depoorter, Diana Markosian, Dana Popa and Sian Davey have captured the raw emotion and intimacy of the five mothers’ experiences in a series of powerfully intimate imagery and video. Guests will be able to experience the five mothers’ joy and pain, exhaustion, elation, and above all, overwhelming love.
The installation promises to take guests on a journey around the world through different immersive platforms. These range from a striking audio experience where visitors will completely lose themselves in the moment, to stepping into a mesmerising light installation with real time data on global infant mortality, making clear the infinite optimism that it takes to become a mother.
This incredible exhibition will highlight to guests why all women should have access to essential healthcare and that no mother should have to give birth and no baby be born without the support of a skilled health worker.