Rekorderlig opens First Ever Mixed Reality Bar on Southbank

Underbelly Festival on the Southbank
Event has ended
This event ended on Saturday 13th of July 2019
Venue Information

Southbank Centre
Belvedere Road, SE1 8XX

Nearest Stations

Waterloo 0.17 miles


Rekorderlig reimagines the beautifully Swedish tradition of Midsummer with a modern twist: London’s first ever mixed reality bar. The multi-sensory experience transports Londoners from the Southbank to Rekorder-land, a place to come together and enjoy a beautifully Swedish world.

Midsummer is one of Sweden’s most beautiful cultural exports, traditionally celebrated on the longest day with abundant floral garlands, music and dancing. Rekorderlig now brings the annual Swedish Midsummer experience to London with an extended six-week celebration that is home to Rekorder-land, as part of the much-anticipated Underbelly Festival Southbank.

Visitors to Rekorderlig’s mixed reality bar can step through a portal to enter Rekorder-land, a hyper-real world where fruits and flavours come to life and the sun hangs high in the sky. The multi-sensory experience powered by Magic Leap, has been created in partnership with Director of Immersive Experiences Connie Harrison, to celebrate the beautiful collaboration of ideas and flavours, which is best shared with friends.

Seek Rekorder-land with up to two friends from Thursday 30th May by booking tickets in advance. Tickets for everyone 18+ are free but limited, advance booking recommended

Rekorderlig’s bar at Underbelly Festival Southbank is the perfect summer spot to socialise like a Swede. Visitors will also have the opportunity to sample the new limited-edition flavour Blackberry-Violet-Juniper, a unique collaboration of fruits and florals, which can be perfectly enjoyed in the summer sun at Rekorder-land.

Serving all the Rekorderlig favourites, including the much-loved and super refreshing Botanicals range, visitors to the bar can also sample exclusive Rekorderlig cocktails and of course the classic Rekorderlig flavours we all know and love.

Open from Thursday 30th May until Sunday 13th July: Book your free experience and explore a modern Midsummer like never before and #SeekRekorderland


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