Another new spring campaign hit the press this week, as TOPSHOP announced that Hailey Baldwin is the new face of its global SS15 denim campaign.
TOPSHOP Creative Director Kate Phelan comments; ‘The TOPSHOP denim collection is perfect on Hailey, she has an energy and vitality that shows the collection of jeans and the different moods and personalities; the sexy Leigh, the tomboy Mom and the fashion girls favourite Baxter. Hailey is all these girls, she is street smart, stylish and most importantly individual. Which one are you?’
The collection offers an expansive range of fits and silhouettes in authentic denim fabrics, washes and styling, keeping ahead of trends and making the range accessible and relevant to all TOPSHOP customers.
Now with nine shapes in the collection, including TOPSHOP classics; Leigh and Baxter and introducing new fits Binx and the Jamie Flare, offering the TOPSHOP girl more authentic and directional shapes as well as the staple skinny styles. Add to that a host of denims shirts, skirts and dresses for the new season, and you have yourself a full denim wardrobe.
www.topshop.com.
Love Laurel x
