Following increasing demands for treatments amongst City workers, The Private Clinic of Harley Street has opened a new branch on Cheapside, in the heart of the City.
Non-invasive treatments appear to be one of the things that has bucked the trend in the recession; The Private Clinic has seen a rise in bookings up 38% on last year as City workers indulge in anti-ageing treatments such as fillers, botox and skin rejuvenation lasers to keep them looking youthful in a tough market.
As Managing Director of The Private Clinic group, Valentina Petrone, explains; “The kinds of treatments that are most popular with workers in the City are the non-invasive anti-ageing procedures that don’t require any downtime. In most cases patients can come in for treatment and return to their normal routine immediately upon leaving the clinic half an hour later, without anyone needing to know that they have had ‘work’ done.”
One treatment that's sure to be a hit in preparation for summer is the new Velashape cellulite treatment. The non-invasive technique uses infra-red light to heat your fat to 18 degrees without damaging the skin, which starts a chemical reaction making fat easier to metabolise, shrinking the fat cells and tightening collagen for an overall smooth figure, while mechanical massage kneads the skin and facilitates deeper penetration of the heat. Feeling like a warm deep tissue massage, results can be seen from the first treatment though cellulite reduction will be most obvious 6-8 weeks afterwards. A further treatment is recommended 1 month after the first, followed by every 3 months to maintain the effect.
The clinic is open now at 107 Cheapside, London EC2V 6DN. For more information visit www.theprivateclinic.co.uk
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