Maestros of hair removal Ministry of Waxing have opened a pop up salon in London's favourite department store - a match made in hair-free heaven! The global waxperts have diverted from their usual Coven Garden location and opened their doors today until June 16th, a bespoke futuristic pod housing the best in the business - with 2 million bushes pruned in 31 salons across nine countries they sure know their stuff.
Ministry of Waxing founder, Cynthia Chua says, "Our partnership with Selfridges is an exciting step for Ministry of Waxing. We are absolutely delighted to be working with such a high profile retail name as Selfridges who, like Ministry of Waxing, are equally innovative and unique. The pop-up store embodies the evolution of the retail experience, enhanced service culture and a unique customer thrill. Together we will bring our incomparable Brazilian waxing revolution to the nation.”
Jayne Demuro, Selfridges Head of Beauty says, "We love Selfridges to be a one-stop shop for beauty, where you can experience anything from brow threading to fake tanning. The Ministry of Waxing road show completes our beauty offer for the summer season when hair removal is most in demand".
Bookings available now - contact MoW on 020 7409 7343 or email [email protected]
Love Laurel x
