So we're at the halfway point, midway through Movember and it's highly likely that your man's mo may be in need of a helping hand in the grooming department. Luckily those clever folk at Gillette have, for the second year, opened the Best A Mo Can Get Barbers at 7 Earlham St, Seven Dials, offering free lip trims for all Mo Bros throughout the month seven days a week.
The barbershop, the finest players’ lounge in the land, is also home to Mo Gents United, Gillette’s team of champion Mo growers. Bedecked with sports memorabilia the barbershop will be home to all manner of gentlemanly distractions including classic games and a foosball table! A number of events are being hosted throughout the month including comedy nights, motivational evenings, acoustic performances and PlayStation Games Nights, where you will get the chance to take part in tournaments, as well as being one of the very first to get exclusive access to the new PlayStation 4 - a little something to tickle the top lip of any discerning gentleman.
On arrival, Mo Bros will be treated to a complimentary drink followed by a luxury shaving experience with a qualified barber including hot towels and a Mo groom with the Gillette Fusion ProGlide Styler, Gillette’s first 3-in-1 precision grooming tool, perfect for Mo Bros this Movember.
Gillette is currently recruiting for Mo Gents United, a nationwide team of Mo growing gentlemen who will join together to enjoy team camaraderie aplenty and raise even more money for Movember. Gillette is encouraging every Mo Bro to join Mo Gents United to get involved in challenges, the chance to win great prizes; including tickets to exclusive events held at the barbers and produce their own association football sticker- for the ultimate profile picture! To join up now visit www.mogentsunited.co.uk to find out how!
The Best A Mo Can Get Barbers is part of Gillette’s partnership with Movember and the brands commitment to ‘help change the face of men’s health’ by raising awareness and funds for Movember’s partners, Prostate Cancer UK and The Institute of Cancer Research. This year Gillette is helping to turn sportsmen into gentleman through the power of the Mo. Movember is about bringing real men together to raise awareness for real issues and what better way to bring men together than through sporting spirit and through sporting a Mo? Gillette will also be raising up to £100,000 for Movember through donations for every Gillette product sold with the Movember stamp.
Jared Regan Gillette Brand Manager said: “As part of our commitment to the Movember cause we wanted to provide all Mo Bros with an environment befitting to the sporting gent. Mo Bros are the advocates of such an important cause so by offering them free Mo trims we hope to encourage more people than ever to get involved. This is the second year we have opened the barbershop and we hope that together with Movember and our consumers across the UK, we can help change the face of men’s health, one Mo at a time!”
Love Laurel x
