UK charity Smart Works and the British Fashion Council (BFC) have opened a pop up fashion boutique in Covent Garden this week, with 100% of proceeds going direct to the charity, which gives unemployed women the confidence they need to reach their full potential ahead of interview, secure employment and achieve financial independence.
The ‘Smart Works Shop with Covent Garden’ opened today and stocks over 30 of the most exciting fashion brands at an exclusive discounted price, including big fashion hitters like Ganni, Rixo, Theory, Maje, Hunter and People Tree, to name but a few, as well as watches from the likes of Olivia Burton and Michael Kors and beauty from Bobbi Brown.
The pieces provided from each brand from their current and recent collections will be available at between 50 - 70% RRP. Shoppers who spend over £75 at the pop-up will also be treated to a ‘Smart Works x Covent Garden token of thanks’ which can be exchanged for a complimentary beverage when dining at Lilly’s Café located at 3 Henrietta.
The BFC, an existing supporter of Smart Works, will be taking part in the pop-up as a supporting partner, recognising Covent Garden’s role as a patron of the BFC, and their existing partnership with Smart Works. Smart Works has eight centres across the UK where it provides personalised styling sessions as well as one-to-one interview advice. The charity uses the power of the clothes and coaching to empower women to find confidence and reach their full potential ahead of interviews. 72% of women who visit Smart Works go on to get a job within a month, and in the last 8 years it has supported over 20,000 women. The charity has previously hosted two pop up stores across the UK.
So head down to the pop up at 20 Floral Street and you might find yourself a bargain! Open aily until 25th September.
