Customer Experience Transformation: Gambling

Over the past decade, the global betting and gambling industry has experienced an unprecedented transformation. While recent years have experienced a general contraction in customers’ discretionary spend, developments across the online market have led to the growth in new customer segments. The landscape has transformed by the emergence and growth of digital companies with unrivaled online capabilities and attractive brands to engage the customer base.

Speakers: Leighton Webb Vice President Marketing bwin.party Digital Entertainment, Hussein Chahine Founder and CEO Yazino, Mauro Orru Head of Customer Acquisition Locus Gaming, Geoff Read CEO DAB Gaming, Joel Newman Head of User Experience Rank Interactive, Mark Stern Head of Business Intelligence Gala Coral Group, Apostolos Dousias Head of Payment Ops Betsson Group, Attila Kun Head of Conversion Management Novomatic