Smirnoff Cider Tractor - Sampling Pop-up

Smirnoff Cider has kicked off the Bank Holiday summer vibes early, and will be surprising and delighting consumers with their large, raspberry-coloured tractor today in London.

With the weekend set to be a hot one, and people getting ready for the Bank Holiday weekend, Smirnoff is ensuring the public get their Bank Holiday on the right track with the #SmirnoffTractor - which will tour London today, Friday 26th August - offering members of the public the opportunity to share an image of the tractor on social media channels* to win up to ten cases for them and their friends!

Consumers can also try the ice-cold drink with friends, as the Smirnoff tractor will be landing at Spitalfields Market today, from 4.30pm on Friday 26th August, handing out free samples** to those over the age of 18 years-old.

Smirnoff’s fresh approach to cider adds Smirnoff vodka and combines delicious fruit flavours, for a crisp taste in a stylish bottle.