House of Hyundai

House of Hyundai is a stunning, free, three day sensory experience in London that will inspire and excite drivers, helping to make their journeys better. Guests will travel through six sensory zones, meeting cutting edge innovators and experiencing future innovations along the way, all whilst enjoying a drink and listening to the ultimate driving playlist!

The six zones at House of Hyundai include:
o ByBorre – A textile innovator who is developing a new interface between humans and computers including cold plasma technology. The car seat of the future could even clean the air of pollution
o 4160 Tuesdays – Sarah McCartney uses cutting edge techniques to create hand crafted perfumes which are highly personalised. Sarah will be exploring the future of in-car scent to capture the perfect drive experience
o Candy Mechanics – What happens when you combine 3D technology with food production to create sweets modelled on, well, just about anything? A completely new take on the car sweet
o Blackbee Films – Cinematography applied to drone filming to create a film of the UK’s best driving road
o Spotify – The Swedish tech firm that put the ‘main’ into stream when it comes to music. Being at the forefront of some of the world’s biggest curations has allowed Spotify to compile the ultimate driving playlist, which we’ll be playing through the night
o IONIQ – Learn more about the innovative new Hyundai IONIQ - the world’s first car offering three electrified powertrains. With a choice of hybrid, electric or plug-in hybrid, the Hyundai IONIQ is making low-to-zero emission mobility accessible to the mass market.