System Professional by Wella Professionals has unveiled its latest creation, sure to be ahit with those nurturing a head of golden highlights...
The new SP Silver Blond Shampoo is just the ticket for keeping bleached, highlighted or even natural grey or white hair shimmering and vibrant. System Professional has redeveloped its expert tone-enhancing shampoo, helping to inject new life into hair and protect against the yellowing of your colour that so often leads to hair looking brassy and trashy. The result is stunning, cool blonde tones that shimmer and sparkle.
Pollution, nicotine, chlorine and too much sun can all contribute to yellowing of the hair. SP Silver Blond shampoo contains a specifically formulated blue pigment that helps to target and lift the existing cool tones in bleached and highlighted hair to obtain stunning cool blonde results. Don't be put off by the bright purple colour of it; it also neutralises the yellow tint that can occur on natural grey or white hair.
In addition to perfecting the colour and tone of hair, the SP Silver Blond Shampoo features the key components of a special Active Moisture Complex (AMC) – a technology also found in the SP Hydrate product range. Highlighted or bleached hair and natural grey or white hair can be prone to dryness as well as yellowing, so by combining the two technologies these problem areas are addressed and the result is an improvement in both colour and moisture.
For even more manageability and care of bleached/blond hair it is recommended to use the Silver Blond shampoo and follow with the SP Hydrate Finish leave-on spray for full on hydration.
The Active Moisture Complex provides hair with unbeatable, long-term moisturisation by hydrating hair from within the hair shaft itself. The key ingredients are Glycerine, Glucose, Fructose and D-Panthenol and together they allow hair to retain water molecules and help beat dehydration. Environmental factors such as wind and heat, which can also dry hair out, are combated by the Active Moisture Complex as moisture is added and locked in. The expert formula results in hair with the right balance of moisture for the best results possible. As if gorgeous hydration was not enough, the AMC also reacts with hair molecules within the shaft and amplifies the space between them, resulting in added bounce and flexibility.
Available from Wella Professionals salons nationwide now, RRP £14.89
Love Laurel x
