London Eye West End Easter

This Easter, the Coca-Cola London Eye is thrilled to announce it will be partnering with award-winning West End production, Roald Dahl’s Charlie and the Chocolate Factory, as it enters its fourth and final year at London’s Theatre Royal Drury Lane.

The London Eye will bring a scrumptious taste of Wonka’s world and the acclaimed West End Musical to the South Bank as it introduces “The View of Pure Imagination” - an immersive family Easter experience running from 25th March – 9th April.

The London Eye will take families to the skies on a Charlie and the Chocolate Factory themed adventure to help Willy Wonka invent his latest concoction, inspired by the views of London’s most famous attractions including Pic-a-fizzy Circus and Best-mints-ter Abbey. Expect a fantastical journey full to the brim with story-telling actors, mouth-watering mischief and ludicrous Easter craft workshops.

The area around the London Eye will also be decorated to delight as it is given a magical makeover, transforming into Wonka’s gold and purple universe with lip-smacking lollipop trees and other confectionary shaped treats galore.

Sunny Jouhal, General Manager at the Coca-Cola London Eye said: “We are very excited to be partnering with Roald Dahl’s Charlie and the Chocolate Factory for Easter – we’ll be bringing the magic of the stage production to our guests as they soar 135 metres above London – what’s not to love?”

For adults looking for a more sophisticated sweet treat, the London Eye’s Hotel Chocolat Chocolate Tasting Experience offers the perfect pairing of prosecco and chocolate together with breathtaking 360 degree views of London’s skyline.