Magnum ice cream is celebrating its 25th Birthday in style this year and they are now offering lucky Londoners the chance to win a exclusive Limited Edition Magnum 25 dress, designed by Henry Holland.
From 16th May Vue Cinemas will be showing an exclusive Magnum 25 advert on screen, enticing and exciting customers to participate in finding clues to win the limited edition Henry Holland dress - this could be at any Vue cinema within the London area. For further clues as to when – and how – the dress will be given away just follow Magnum’s Facebook and Twitter pages. The lucky winner will be selected on Friday 30th May and the sparkly designer number could be all yours.
Featuring beautiful hues of rich chocolate brown, Henry Holland took inspiration from the iconic crack of Magnum chocolate and the rich ice cream beneath, to create his stunning party dress. Embellished with sequins that have been meticulously hand stitched by Henry’s team, the dress is worth £5,000.
Visitors to Vue Westfield London will also get the unique opportunity to see the Magnum inspired dress and one-of-a-kind chocolate replica between 23rd and 30th May within the cinema foyer.
For more information on Magnum’s summer of competitions – and for your chance to win a truly money-can’t-buy gift from Magnum – head to www.25years.mymagnum.co.uk to see how you can crack the #MagnumDressCode.
Love Laurel x
